* Jewelpet is a toy line created in January 2008 as a joint venture between Sanrio and the toy division of video game giant Sega.
Rinko a junior high school student, becomes a partner with Ruby, a rabbit Jewelpet, to find the Jewel Charms that were accidentally dropped from Jewel Land and got lost in the world of humans. Since Jewel Charms appear around people in trouble,…